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Meet Laurie Collazzo - From The Superior Paint Co. Family!

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Meet Laurie Collazzo from The Superior Paint Co. Family!




Tell us about yourself:

I was born in Vancouver and raised in Richmond, having spent the majority of my teen years in Vancouver.

Right out of high school I worked as a switchboard operator (using the old cord board) in several hotels in Vancouver and area.

I lived for a short time in Vernon, B.C. where I worked at the Chamber of Commerce in the tourism industry.  I moved to Creston in 1981 where I spent many years working as a Cosmetician for People’s Drug Mart.

In 1996 I opened a small gift boutique and went on to expand it in to a gift store and tea room. I closed down the tea room in 2001 and decided to explore other options.

I have been married to Rocky for 29 years.

We have 2 children and 2 grandchildren. We live in the beautiful town of Creston, B.C. in the Kootenays.

We have a cute little Yorkie named Solomon (Solly) who is very high energy and keeps us constantly entertained.

What is your position with Superior Paint Co. Family?

I am the owner of Retro ReDeZine in Creston, B.C.  I do all of the furniture refinishing, painting as well as retail the Superior Paint Co. products from our home situated in Wynndel, B.C. (7 km. from Creston)

I am open by appointment at 250-402-9692 but am extremely flexible and have no problem delivering paint etc. in town.

What aspect of your role do you enjoy most?

I have enjoyed teaching others how to transform old pieces of furniture in to new re-loved pieces.

Seeing the amazement on their faces when they see how truly transforming paint can be to a piece makes my day!

I love selling the paint because I am so impressed with the product and am passionate about how well it works, the beautiful colors, no nasty chemical smells……. It truly is a beautiful paint that sells itself… once you try it you are hooked!!!

What are you passionate about?

I am passionate about reusing, repurposing…we live in such a disposable world and there is beauty and character in older pieces of furniture. I have always been a lover of antiques so this was a good fit for me!

What are your hobbies outside of your work?

I love graphic arts and spend time doing digital scrapbooking, making memory books for people. I am an avid reader, crochet and of course going to second hand stores and scouting out furniture projects.

What do you like to do for fun?

I like to go camping with my husband and our dog….we have our 5th wheel set up near Kootenay lake and spend as much time as we can there.

I love painting furniture as it started out as a way to relax and helps my anxiety and stress. I have suffered in the past with depression and panic attacks and painting helped me relax … is a great way to relieve stress!

What’s your favorite Superior Paint Co. Colour or product?

Oh gosh…I love all colors so can’t pin it down to one…..

Fresh Air because it feels beachy…

Robin’s Egg because it can look different in certain light…..

Blue Lagoon because it makes me happy……

Little White because it is a soft warm white

 I could go on about every colour!!  They are all beautiful!


What is your HOT tip for new Superior Paint Co. Customers?

Have fun & be creative! Don’t be afraid to try something different…if you don’t like it…paint it again!!

Using good products makes a huge difference and using them the right way as directed can save time and grief.

Use Cling On brushes…they truly are the best and they really do make a difference with your work! (No stray hairs, less brush strokes, easier clean up to name a few)

Contact Laurie from Retro ReDeZine

For all of your Superior chalk paint and refinishing products!

Location: Creston BC

Phone: (250)402-9692




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